Launching a variety of social ads to build awareness, test new visual elements, and drive traffic.
Reports and studies are a big part of what the company produces to drive awareness, traffic, and leads; this is a sampling of some of the social ads that I've created over time, in conjunction with the Marketing department.
Variation Testing
We worked together to test out both single and multivariate testing in visual design; predominant color, visual placement, and visual elements were adjusted to test for top performers.
Brand Playground
Social ads are seen as a bit of a playground for both Marketing and Design. We often introduce new brand elements to expand on the brand while providing some visual differentiation amongst all ads.
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